Major Mood, Significant e.l.f.ing Metropolis,

Huge Temper, Huge e.l.f.ing City is a TikTok native movie that lately premiered on the platform and it marks the to start with time e.l.f. Cosmetics has made a TikTok indigenous movie crowdsourced from the movie creation platform’s very own community. This TikTok-exceptional getaway movie was shared to the magnificence brand’s TikTok channel in 3 segments, just about every three minutes in length.

The vacation film tells the story of Ash (Fia James) on a journey to shock a best good friend, only to find out that the friend is not in the Major Town for the evening. 4 “holiday e.l.f.z” action in to take Ash on a holiday adventure and each individual just one of the e.l.f.z signifies a person of the brand’s very best-providing products, Major Temper, Petty Primer, Camo Cutie and Ability Grip Primer.

On TikTok, the total neighborhood was invited to post their audition in the kind of duets with influencers.